Sports Fashion Beer Food & Wine Sauna Experience

What is Hygge?

Coziness, ambiance, being present, enjoyment and harmony. These are the themes which the new Hygge2017 event revolves around in Jyväskylä 29 September – 1 October 2017.

The event is about getting away and focusing on your own well-being – inside and out.

HOME, BEER, FOOD & WINE

In the Hygge2017 –lifestyle event we will curl up on the sofa, eat proper food, enjoy some wine, light candles, go to sauna and relax together with friends. The latest novelties in food, beverages and home decor will be exhibited in the event. Come and find your own recipe for hygge.

SPORTS & FASHION

The event has a wide range of fashion, beauty and sports. The Hygge2017 lifestyle event is full of interactive experiences in a relaxed environment. We wish to bring forth Finnish fashion makers. In addition, you get to enjoy the biggest catwalk in Finland, introducing fashion for the upcoming winter. Winter Fashion by Muotipäivät –show will present both casual and party fashion of the winter.

SAUNA EXPERIENCE

Sauna is Finnish hygge at its best. In the Hygge2017 lifestyle event you can explore the best sauna products, get ideas for your own sauna and hear inspiring speakers. The Finnish sauna is an overall experience: getting ready for sauna, enjoying the heat and all the little things that form an essential part in the Finnish after-sauna hygge. A genuine Finnish sauna experience enables being present with all senses.

Contact

BEAUTY, SPORTS & FASHION

Johanna Soilu
040 579 2231
johanna@fashionunit.fi

HOME, BEER, FOOD & WINE

Vesa Pohjonen
050 325 7636
vesa.pohjonen@jklmessut.fi

Jaana Airikainen
050 372 5620
jaana.airikainen@jklmessut.fi

SAUNA EXPERIENCE

Carita Harju
040 566 2481
carita@saunafromfinland.fi